Let's be honest, they're the best part of the big game.

Download for award-winning coverage, crosswords, audio storytelling, the eNewspaper and more. This article originally appeared on USA TODAY: Best Super Bowl commercials of all time: Ad Meter champions ...

Pepsi, Volkswagen, Verizon and other top advertisers have mastered the art of turning mere seconds into unforgettable moments ...

It is that time of the year again ... the Kansas City Chiefs going head to head, that's not all that they are waiting for. The Super Bowl is so much more than just the game.

In an effort to give flowers to the brands who succeeded in their endeavor, we rounded up a list of the best Super Bowl commercials of all time, dating as far back as 1974. This array of ...

We’ve given you the best Super Bowl ads of all time thanks to the voters at USA TODAY’s Ad Meter, the annual event that rates the best commercials we see during the big game. But … what are the worst?

So, here's a totally subjective list of the 25 greatest Super Bowl ads of all time ... and this is arguably the best commercial the company's had in a long time. Maybe the guy will learn ...

It acknowledged the fact that it was an ad – and that the clients ... “There is only one choice for best Super Bowl commercial of all time for me and that’s E-Trade’s ‘Monkey,’ the ...

It also serves as one of the best days for food and all-around ... 6:30 p.m. ET on FOX), here are the 10 greatest Super Bowl commercials of all time. Have you ever gotten a burger and noticed ...