The Big 12 remains the most upwardly mobile power conference in college football, which makes the race for a College Football ...

The Big 12 conference rebrand follows college sports reinvention as partners blend new logos with recently arrived schools.

The Big 12 conference tournament tips off Tuesday with four first-round games as the league officially goes to 16 teams. Jerry Palm's latest bracketology update on CBS Sports has eight teams from ...

IRVING, Texas (AP) — The Big 12 has moved six of its conference football games to Friday nights next fall, along with another matchup of league teams that won’t count in the standings.

With eight teams expected to be tournament-bound on Selection Sunday, the later rounds of the Big 12 Tournament could be a ...

CINCINNATI — The Big 12 is moving back to 18 games for its conference season in 2025-26. Big 12 director of basketball ...

(AP) — Sophomore Stailee Heard scored 24 of her 34 points in the second half to rally No. 21 Oklahoma State to a 62-59 victory over Texas Tech in a Big 12 Conference Tournament quarterfinal at T ...

The Big 12 tournament court design hasn't garnered the best reviews so far. Here are some of the best reactions to the court ...

The Big 12 Conference kicks off its edition of March Madness on Tuesday in Kansas City with the men's basketball tournament, and if you want to watch these games live and in-person, here are all ...

Via Big 12 Conference – Texas Tech’s JT Toppin was named Big 12 Player and Newcomer of the Year to highlight the 2024-25 Phillips 66 All-Big 12 men’s basketball awards, voted on by the ...

It's safe to say most fans are not fond of the Big 12 tournament's court design in 2025. In recent years, the power conference has stepped up its game in terms of marketing its conference ...

the Big 12 prioritized adding schools that could also boost the conference's basketball profile, namely Houston and Arizona. One way to separate yourself from the rest of the pack is to look ...