George Clooney's Casamigos, once the darling of the booming celebrity-owned tequila market, has had a tough couple of years with consumers. Sales of the tequila reportedly dropped by 21% in the ...

These days, your favorite A-listers are stepping behind the scenes, partnering with master distillers, and stamping their ...

As the spirits category struggles, celebrities like Kylie Jenner and Hailee Steinfeld are finding success with a different strategy.

George Clooney has decided to sell his tequila company Casamigos to Diageo for as much as $1 billion, the company said Wednesday. SEE ALSO: George Clooney sells tequila with the help of drunken ...

Over 10 years into its lifespan, celebrity-owned tequila shows no signs of slowing down. The craze, effectively jump-started ...

Spurred by these trends, Diageo in 2017 agreed to pay up to $1 billion to buy Casamigos, the tequila brand co-founded by actor George Clooney. President Trump’s threat of a 25% tariff on Mexican ...

Naomie Harris praised George Clooney for supporting her ambitions beyond acting during their Omega photoshoot.

At this point, celebrities and tequila are an unsurprising match. From George Clooney’s Casamigos to Kevin Hart’s Gran Carmeno, the pairing of star power with the smooth agave spirit is common.