Ahead of the launch of his first signature sneaker in 2025, Converse is introducing its logo for Shai Gilgeous ... He's previously reported on streetwear and sneakers at Input and Highsnobiety ...

Gilgeous-Alexander has worn the butter-colored sneakers in his games since then. Like projecting his own Batman signal, Converse took advantage of his logo after the Thunder beat the Celtics on ...

SGA and Converse collaborated on the SHAI 001, a shoe designed to redefine performance ... SGA went into Boston, beat the defending champs, and threw his logo up on their arena ...

In partnership with Converse, the shoe brand he is signed with and has a signature sneaker with, Gilgeous-Alexander's logo was projected all over the city of Boston following the victory.