Mattel wins back lucrative rights to make DC-themed action figures, other toys
Mattel's deal with Warner Bros. Discovery to make toys related to the DC brand could fuel more toy sales and help Mattel ...
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What Warner Bros.’ Partnership with Mattel Means for DC
Warner Bros. Discovery (WBD) announced it has inked a multi-year deal with Mattel, allowing the toy company to license the ...
Why DC’s Toy Line Move from McFarlane to Mattel is Such a Huge Deal
DC and Mattel both had their own share of reveals during this week’s Toy Fair festivities, but they had their own bombshell announcement to make as well, shaking up the toy industry in a huge way.
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The DC Multiverse Ends as DC Comics Debuts New Mattel Partnership
DC Comics is about to change up collections as Mattel announces their new Multi-Year Licensing Partnership for 2026 ...
Mattel Reclaims DC Toy Rights in Licensing Deal With Warner Brothers Discovery
Mattel inked a licensing agreement with Warner Brothers Discovery, getting back the rights to develop and market toys based on DC characters including Batman and Superman.
Mattel awarded licensing deal for Warner Bros' DC characters
Mattel (NASDAQ:MAT) has been given the licensing rights to create action figures, games, accessories, and collectibles from ...
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DC toys return to Mattel in the second half of 2026
Warner Bros. Discovery Global Consumer Products has announced that in the second-half of 2026, Mattel will be the home for all DC toys in a multi-year, international agreement. The two companies ...
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Heroic Partnership: Mattel, Warner Bros. Ink New DC Licensing Agreement
Mattel and Warner Bros. Discovery Global Consumer Products enter a multi-year licensing agreement to utilize the DC franchise ...