I love how Rolex has maintained the theme set by the platinum Daytona ... with the updates to the Daytona selections with a focus on the more extravagant gem set diamond bezels, dials, and ...

Rolex just unveiled its new offerings for 2024 at the annual Watches and Wonders exhibition in Switzerland. While no new model lines were announced, the Geneva-based watchmaker said it's striving ...

The 63rd running of the Rolex 24 at Daytona International Speedway is over. And the winner is a repeat: the No. 7 Penske Porsche. Felipe Nasr drove the final leg for the Porsche's overall win ...

OK. Admit it. Heading to Daytona Beach, Florida, for this weekend's 60th Rolex 24 at Daytona sounds a lot better than breaking out the snow shovel or trying to find that missing mitten.

Time to raid the piggy bank and search down the back of the sofa, because Rolex has just announced ... of power reserve — and if you buy the platinum Daytona, it now has an exhibition caseback.

DAYTONA BEACH — Big winners all around, and a few upset losers. That's racin'. The closing hour of the 63rd Rolex 24 began to resemble the type of racing that has made Daytona synonymous with ...

Two new expressions of the rainbow watch were introduced this month by LVMH brands Louis Vuitton and Zenith, and each adds a new interpretation of the concept.