Brin believes that, with the right resources, the company can win the AI race, but that means workers are being urged not only to return to the office but to consider doing longer 60-hour weeks (which works out to be 12 hours a day over five days).

Google co-founder Sergey Brin made headlines as he personally stepped in to retain an employee contemplating a move to OpenAI, indicating the high stakes in the competitive AI market. Brin also offered the employee more money.

Brin has urged those working on the Gemini AI models to commit to 60-hour workweeks and come to the office every weekday. This statement comes at a time of intense competition in the AI sector, accelerated by the rapid surge of OpenAI’s ChatGPT.

Google co-founder Sergey Brin has urged on staff members developing the company's Gemini AI models to adopt 60-hour workweeks and daily office attendance, signaling a heightened urgency in the quest for artificial general intelligence (AGI),

Google co-founder Sergey Brin urged employees at the company's DeepMind AI division to "turbocharge" their efforts, as the company battles entrenched rivals and new entrants for supremacy in the generative AI race.

India and the larger global workforce paradigm look to find consensus on the right working hours. Sergey Brin, the co-founder of Google, which now comes under its parent company, Alphabet, has shared his thoughts in the matter.