The move is seen as part of Prime Minister Narendra Modi's "vocal for local" campaign in which he has called for promotion of indigenous products to make India self-reliant during the coronavirus ...

and supported by the National Institute of Rural Development and Panchayati Raj (NIRDPR), the theme for this year's fair is ‘vocal for local'. The MoRD expects sales of Rs 20 crore this year.

He urged Indians to go ‘Vocal For Local’ in a bid to create a self-reliant India and assert influence on the global economy. The very next day home minister Amit Shah ordered that all the ...