Mattel wins back lucrative rights to make DC-themed action figures, other toys
Mattel's deal with Warner Bros. Discovery to make toys related to the DC brand could fuel more toy sales and help Mattel ...
Why DC’s Toy Line Move from McFarlane to Mattel is Such a Huge Deal
DC and Mattel both had their own share of reveals during this week’s Toy Fair festivities, but they had their own bombshell announcement to make as well, shaking up the toy industry in a huge way.
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DC toys return to Mattel in the second half of 2026
Warner Bros. Discovery Global Consumer Products has announced that in the second-half of 2026, Mattel will be the home for all DC toys in a multi-year, international agreement. The two companies ...
Warner Bros DC & Mattel Ink Multi-Year Consumer Products Deal
Mattel, Inc. and Warner Bros. Discovery Global Consumer Products announced a global, multi-year licensing agreement utilizing ...
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Mattel Inks Licensing Deal for DC Library
Mattel has inked a multiyear licensing agreement with Warner Bros. Discovery Global Consumer Products that will allow it to develop and market a full range of DC-themed items.