AI marketing evolution is transforming how brands connect with audiences, with personalisation replacing generic messaging strategies ...

Ancient wisdom meets modern tech: the unexpected secret behind today's most powerful marketing' - Albert Valiakhmetov Athens, ...

Explore Albert Valiakhmetov's analysis of how Gen Z is reshaping platforms like Twitter/X. Learn more about the changing ...

‘Multichannel marketing’ (MCM) is a term today's pharma marketer often considers synonymous with using digital channels to communicate with a customer. Yet the truth is that MCM has existed ...

The 20th century introduced credit cards and later online banking, paving the way for the last digital evolution of money—cryptocurrency. The first decentralized cryptocurrency, Bitcoin ...

Have you ever wondered why postcard marketing still works in a world filled with digital ads? There’s something special about ...

In the digital marketing landscape, email remains one of the most powerful tools for customer engagement. However, the way ...

Google’s dominance in search is no longer a given. The company that once shaped how the internet was indexed and accessed is ...

Imagine a world where your marketing knows what customers want before they even do. Sounds like sci-fi? Not in 2025. The ...

In the bustling landscape of digital design where pixels meet purpose Lauren "Lo" Harris stands as a testament to the power ...

Digital advertising is no longer just about stunning visuals or clever taglines. It’s about precision, personalization and performance.

Struggling to keep up with the latest Gen Z terminology? Ad Age’s Gen Z Marketing Glossary decodes the key phrases, digital ...