Moreover, online shoppers in India are expected to reach 220 million by 2025. According to a report published by IAMAI and Kantar Research, India’s internet users are expected to reach 900 million by ...
With the summer sun turning up the heat, staying cool is no longer a luxury-it’s a necessity. To help consumers beat the ...
In India's FMCG market, small and regional brands are growing faster than large companies due to downtrading and consumers' ...
Cooking is the ultimate green flag according to 78% of singles aged 18-35, with nearly two thirds (65%) more likely to ...
Kantar’s Asia Pulse Report for Q4 sheds light on the changing shares between kirana, online shopping and supermarkets, and ...
Small consumer firms in urban India have grown at double the rate of their larger counterparts over the past year, according ...
The social media platform challenged India’s content-blocking rules as advertisers still continue to adopt a wait-and-watch ...
FMCG companies are increasing their rural distribution networks and offering smaller, affordable packs to cater to growing ...
Brands such as Income Insurance and Zalora are turbo-charging their in-house capabilities with the help of AI. Marketers ...
Shubha Pai, Head of YouTube Sales and Solutions at Google India, talks about engaging audiences beyond live matches and ...
Godrej Properties Ltd has purchased ~10 acres of land in Yelahanka, Bengaluru to develop ~1.5 million square feet of saleable ...
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