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However, the Bengaluru Consumer Commission ruled that cinemas should focus on airing both commercial ads and PSAs during the intermission, rather than before the movie starts. The commission further ...

The multiplex chain in April last year had launched ad-free movies, claiming that the program will cut down the length of ads slotted before a movie from 35 minutes to 10 minutes, in order to add ...

A 30-year-old man in Bengaluru won Rs 65,000 in compensatory damages after he sued PVR Cinemas, INOX and BookMyShow for "wasting" 25 minutes of his time by running lengthy commercials before the ...

A 30-year-old man in Bengaluru named Abhishek MR won Rs 65,000 in court after he sued PVR Cinemas, INOX and BookMyShow for “wasting” 25 minutes of his time by running lengthy ads before the screening ...

Abhishek MR, a 30-year-old Bengaluru resident sued PVR-Inox for ‘wasting his precious time’ by showing excessive commercials before a movie screening and causing him ‘mental agony’. He accused the ...

The complainant had recorded the advertisements as evidence. PVR INOX contended that this violated anti-piracy laws, but the court dismissed the claim, stating that only advertisements were recorded ...

The consumer court also ordered that cinemas must now display the actual film start time on tickets.