The function of a wine label is to tell consumers what they're getting from the product inside the bottle ... obviously. Although, in real-life market execution, this isn't always a given.

Extra Special is the name of Asda’s own-label range but, like other supermarkets, it also carries some wines that are made ...

We know that eco-friendly wines are important to many wine consumers, but is merely placing a certification label on a wine ...

S.W. and Rich Hermansen Guest Writers [email protected] ...