Goldman Sachs analyst Lisa Yang resumed coverage of Publicis (PUBGY) with a Buy rating and EUR 116.10 price target The recent ...

MARKETING-INTERACTIVE is excited to launch its "Women who lead" podcast series, celebrating the powerful female leaders in ...

Paris-based agency Strike is dedicated to working with NGOs – we talk to them about the role advertising can play in shaping ...

Advertising rates for the Indian Premier League (IPL) 2025 has slipped to 2024 levels in the first week of the tournament, ...

Media and advertising agencies thrive on partnerships. When they work well together, brands flourish, campaigns dazzle, and ...

The brand is bringing back an iconic effort with a focus on shareability and customization to engage a cohort of digital natives that crave authenticity.

IPG-owned UM topped the pile in COMvergence’s New Business Barometer for total new business in 2024 thanks in large part ...

In a flash, Asia’s biggest creative festival, ADFEST 2025, is over. With over 900 delegates from 56 countries, it was a ...

Richter will be the first global chief creative officer at Mother. He will oversee creative operations across the agency’s ...

Among today’s creative highlights, Frida offers a nutritious treat with breast milk ice cream; Major League Baseball leans ...

The flagship brand has been working to insert itself back into the cultural conversation with dance-focused ads starring ...

Coca-Cola is reviving its “Share a Coke” campaign, and this time, it’s even more personal. Jon Springer covers sports marketing and beverage marketing. He formerly covered the food retail industry for ...