Thirty-second ad messages went for an average $2 million, according to media-buying execs. Prices were as low at $1.7 million ...
Google engineers have been working on a new project that could enable billions to connect to the internet using narrow beams of light. "Digital advertising will shift from targeting people to ...
Adding layers and plug-ins to your stack gets expensive. It also creates complexity that can paralyze your organization.
There's a shared preference for ads that offer immediate value and personalized suggestions, regardless of generational ...
Q1 is often dismissed as a slow, uninspiring period. Yet within this quiet lies an opportunity to reflect, recalibrate, and prepare for sustainable growth.
Consumers have no gripe with marketing, especially not with ads. Consumers like ads. What they dislike is clutter.
The TV news-and-commentary landscape is undergoing changes in the new era of Trump, some related to his ascendance and some ...
When the sharp minds and discerning palates of the Specialty Food Association get together each year, they’re not just ...
The agency appointed Christine Villanueva to the new role of executive vice president-brand, strategy and growth. The firm ...
Cynics might question if Bezos’ ambitions in outer space are connected to this apparent shift to the right. But William Lewis ...
The Oscars hub will showcase relevant film and celebrity news surrounding the event, while inviting creators to compete for ...