A recent event in London focused on efforts to develop better working practices between clients and agencies. Mark Thorpe ...

Analytics business Analytic Partners has partnered with industry organisation the Association of National Advertisers (ANA) ...

Melbourne-headquartered market research and behavioural science agency Honeycomb Strategy has appointed strategists Keanu ...

Media evaluation firm Comscore made a net loss of $60.2m in 2024 with revenue $15.3m less than the previous year, according ...

Global data and insights company Pureprofile has released a synthetic data tool to help complete response quotas for surveys.

Ruth Watts, director at SigDiff, said: “We’re absolutely thrilled to welcome Jeremiah Fryer to the SigDiff family. His ...

Ahead of a panel discussion at MRS Annual Conference, Dr Carol McNaughton Nicholls discusses how researchers can engage with ...

Zamyadi (pictured) was previously vice-president of client relations, joining the firm in 2024, and has prior experience at ...

The Global Data Quality Initiative has launched a pledge to allow market research firms to demonstrate their adherence to ...

Clariti, which is owned by Savanta, will be tasked with providing data collection services in the UK, US, Canada and the Netherlands, supported by a client services team. In addition, Clariti’s ...

Data, AI and insight company The Data City has secured £2m in investment from Oxford Economics as part of a planned global ...

Media measurement company VideoAmp has partnered with Disney and Fox on audience data for its media planning tool.