Growth marketing starts with relationships ... turn to the words of the experts reshaping those shifts. Here are six books for growth marketers to consider in 2025. 1. Beyond GIFT∙OLOGY By ...

Kellogg Professor Philip Kotler didn't set out to write the Harry Potter of business school textbooks, but 40 years after its publication Marketing Management is still flying off the shelves. A ...

The Art and Science of Digital Marketing and Advertising, the debut book by Meta chief marketing officer and VP of analytics ...

After 18 month of research and writing, Stanley Obi, a marketing strategist, has released his book on innovation strategies ...

Bikroy Magic, a book by Mizanur Rahman Sohel focusing on branding and marketing strategies, is now available at the Amar ...