Paris-based agency Strike is dedicated to working with NGOs – we talk to them about the role advertising can play in shaping ...

The brand is bringing back an iconic effort with a focus on shareability and customization to engage a cohort of digital natives that crave authenticity.

GroupM retained the top spot among holding groups, while Amazon, Tata Motors and Kenvue were among the key wins.

Goldman Sachs analyst Lisa Yang resumed coverage of Publicis (PUBGY) with a Buy rating and EUR 116.10 price target The recent pull-back on ...

Warner Bros. Discovery is seeking a new executive to oversee ad sales for CNN as it focuses more intently on digital products ...

The soda giant that recently moved its US media business from incumbent WPP to Publicis is bringing its fair share of ...

Global ad giant WPP has closed AKQA Bloom, a Miami-based communications agency specialising in sustainability campaigns, ...

COMvergence’s report tracked more than 3,900 account moves that represented a total of $39 billion in media spend.

As the newly appointed president of Horizon Media Holdings, Bob Lord is dubious that megamergers between holdcos are good for ...

Publicis Middle East has created a new campaign for King Faisal Specialist Hospital & Research Centre (KFSH&RC) that brings attention to the value of organ transplantation.

Global advertising giants Publicis Groupe and Havas are reportedly eyeing a majority stake in India's leading independent ...

India's antitrust raids this week on media buying agencies followed tip-offs under a leniency scheme that reduces penalties ...