This Is It!, Wisconsin's oldest continually operating gay bar and a beloved establishment in Milwaukee's LGBTQ+ community, ...

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After 56 years of business, This Is It!, which identifies as Wisconsin’s oldest continually operating LGBTQ+ bar, is closing ...

This Is It!, the city's oldest gay bar, is closing its doors. For many, this isn't just about losing a bar—it's about losing ...

Milwaukee’s longstanding gay bar This Is It!, located downtown at 418 E. Wells St. near Cathedral Square, has closed ...

You'll get access to an ad-free website with a faster photo browser, the chance to claim free tickets to a host of events ...

A sad and shocking post from This Is It! appeared on Facebook this afternoon, announcing that the legendary LGBTQIA+ bar, ...

You'll get access to an ad-free website with a faster photo browser, the chance to claim free tickets to a host of events ...

One of the oldest continuously operating LGBTQ+ bars in the country has closed its doors. This Is It! announced in a Facebook post on Sunday ...