This Is It!, Wisconsin's oldest continually operating gay bar and a beloved establishment in Milwaukee's LGBTQ+ community, ...

This Is It!, co-owned by drag superstar Trixie Mattel, cited the pandemic and street construction as factors in its closure.

Angel Reese is a bonafide star, on and off of the floor for the WNBA. The Chicago Sky forward was an All-Rookie player in ...

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Milwaukee’s longstanding gay bar This Is It!, located downtown at 418 E. Wells St. near Cathedral Square, has closed ...

One of the oldest continuously operating LGBTQ+ bars in the country has closed its doors. This Is It! announced in a Facebook ...

The iconic Milwaukee bar's loyal patrons turned out to share their emotions when news of its closing broke Sunday.

This Is It!, the city's oldest gay bar, is closing its doors. For many, this isn't just about losing a bar—it's about losing ...

The iconic LGBTQ+ bar said street construction contributed to its shut down. The city has plans for more nearby.

After 56 years of business, This Is It!, which identifies as Wisconsin’s oldest continually operating LGBTQ+ bar, is closing ...

A sad and shocking post from This Is It! appeared on Facebook this afternoon, announcing that the legendary LGBTQIA+ bar, ...

This Is It!, a well-known LGBTQ+ bar in Milwaukee, announced its permanent closure on Sunday, March 9. In a Facebook post, the business stated that the COVID-19 crisis, along with ...